Marketing Plan and Strategy

Capacity:  Marketing Consulting

(SIC 8742) Marketing Consulting Services 541613 Advertising Consulting (NIGP: 91807) Public Relations Consulting (NIGP: 91826) Marketing Consulting (NIGP: 91876) Marketing Service, Including Distribution, Public Opinion Surveys, Research, Sales Promotions, Etc. (NIGP: 96153)

The Project

Existing small business needed Assistance IDENTIFYING and DEVELOPING a targeted audience marketing campaign to increase sales of a stagnant inventory product 

The Process

Conducted marketing assessment of current state, developed a complete marketing plan with timeline, analytics and budget reporting to include branding, landing page, with social and public relations campaign

The Performance

Executed focused campaign that Increased product sales and captured a new customer base that lead to extended the Customer Lifetime Value

Do you need help Identifying and/or developing a targeted audience and marketing campaign?